How would you like to MAKE A BIGGER impact and INCREASE your Influence?

Learn how to get through to anyone

Are you leaving influence & money on the table and it's stressing you out?

Can you relate? Many people get pushy when they are stressed out because they are not seeing the results they want. That in turn stresses the other person out who then disengages.

How often do you find you cannot influence someone to change even though what you propose would help them?

Ineffective communication and lack of empathy lead to frustration & poor results.

  • What I am hearing from many people who have taken emotional intelligence training to improve their business success is that they never received practicable answers to the two most important questions for influencing change:

    - Why do people act the way they do?

    - How can I influence them to behave differently?

    Like most people, I enjoy feeling hopeful - but hope is not a strategy. Fortunately, I am a pragmatist. Project Empathy delivers ready-to-implement, "doable-by-you" answers.

    ISN'T it time for you to become a better listener?

    Aurorasa Sima

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    Rodney Warren

    Happy Client

Do other people feel you get them?

Nearly 100 of people you ask say they could be better listeners. Most read books or took workshops to improve their listening skills. They've even known for a long time they were not great listeners and & that it was hurting their success and relationships.

Yet, they didn't change.

If you know you've been a poor listener for a long time and didn't change, how likely will you change today, tomorrow or next month on your own?

We all need help sometimes and it's ok.

How often do you speak with people who "get" you?

When we refer to "speaking someone's language", we refer to using certain words, methods, questions, or we imitate how they speak. That is great for bonding, helps us come across as likable and then often causes people to open and share valuable information with us.

Being liked and being trusted are worlds apart. Understanding someone's emotions and influencing them to change are not the same.

This is where most training falls short and people rarely achieve their goal of increasing lasting impact and influence.

To influence someone to change, you have to speak with them according to their temperament. Temperament is the most frequently ignored element in training.

Understanding emotions is not enough. To truly "get" someone, you have to understand what makes them tick & what ticks them off.

If you had a way to get through to everyone would that help you to have a greater impact?

Holistic Training - Ready To Use Immediately

What if we could show you how you can get through to everyone and influence the way they act? Wouldn't that allow you to communicate effectively with even the most difficult people?

Would you then be willing to invest your time in Project Empathy to accomplish that?

Humm-Wadsworth System

An easy to learn effective tool for understanding people's temperaments and how to connect authentically to them

People-Hacker Dr. Mark Goulston

Hack how to get through to people and ask better questions from the one and only Dr. Mark Goulston

Listening Training

Repetition is the mother of learning and guarantees that you will practice what we preach. Whether you have had training in the past or not - you can improve your listening skills.

Do we have your permission to help you become more impactful and influential?

See what you'll get

Project Empathy

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Here's what's included

Module 1 - Humm-Wadsworth Temperament Scale

Learn the proven and effective Humm-Wadsworth Temperament scale in 8 lessons (twice weekly for 4 weeks)

Understand the primary motives and triggers including personality types opposite to your own and how to get through to them
Learn how to deal with difficult people and improve communication with a scientifically proven and easy to learn model
Quick to learn, doable by you lessons that last for a lifetime
Delivered in 8 lessons over 4 weeks

Module 2 - Effective Communication

Communicate with the skill to understand and the ability to create trust and connection.

There are probably few of us who have not enjoyed listening training at the moment we took it. However, there are few of us that sustained the lessons we learned. Most of us - even trainers - slip back into being poor listeners. Brush up on your skills or learn connective listening from scratch.

Parallel to studying the Humm, this module will enable you to perfect your communication skills.

Also included: Mark Goulston's MIA - How to ask better questions

Module 3 - BrainDiamonds™

Build trust and create an emotional connection instantly

Simple and effective hacks by the world's leading listening skills expert
BrainDiamonds™ are the essence of leadership. Brain-sized bits of life- and career-changing wisdom. Easily digestible, and doable by you.

Each 2-5 minute video contains a BrainDiamond with life-changing potential. 

Lifetime Access

You receive lifetime access to your course and any updates and upgrades. 

Measurable results

See what we do

Focus on Results

Project Empathy delivers maximum results with a minimum of time investment. We keep the amount of text you must study to the necessary and offer exercises that can be done as part of the daily routine without costing too much additional time.

Delivery in brain-sized bits

Delivery in brain-sized bits (BrainDiamonds™) increases effectiveness of the training and allows for enough time for your brain to change and implement new habits.


Dr. Mark Goulston, aka "The People Hacker" is a world-renown thought leader and the no. 1 listening-skills expert.

He next went on to train FBI and police hostage negotiators. He has since expanded his work to "Hacking Genius" and speaks and teaches internationally.

His company, The Goulston Group, is hired by Founders, CEO's and Boards of Directors to help them create a "gotta have it!" response to their services and products.

Dr. Mark Goulston

Happy Client
Aurorasa Sima is an Emotional Intelligence Trainer, certified Marshall Goldsmith Leadership Coach and Executive Coach. She also supports the Goulston Group as emotional intelligence specialist. 

Aurorasa has worked extensively in both enterprise and personal venues. Raised and educated in Frankfurt, Germany, she brings an international perspective, heart and pragmatism to interactions.
Aurorasa Sima

Aurorasa Sima

Happy Client